Empire magazine front cover analysis

- Masthead - clearly identifiable and is the most prominent text on the front cover. The magazine name is the same colour as it is branded in nearly every issue which will make the product instantly known to the reader with little brainpower needed. It is conventionally situated behind the main image when it overlaps.
- Anchorage text - Displayed in a typical fashion over the main image, the text adds additional information tot he reader about the featured movie which will give them a better understanding of if they'd like to purchase the magazine.
- Cover lines - once again in their typical position on the sides of the cover, however the text runs in a parallel order which gives them the effect of being 3D like. This is eye-catching to an audience and draws them immediately to the cover, it also reads with additional articles that will be included in the magazine some of which will be enticing for the audience. All names of featured films are seen in bold on the magazine, thus putting empathises on films others would want to see.
- Main image - the main image is stereotypically centred in the centre of the magazine and includes the protagonist of the main film featured in the mag. This clearly identifies to the audience what the film is and who the main actor is, (a man who is one of the most famous actors on the planet, generating star power), which makes the reader feel the need to discover more and buy the mag.
- Barcode - situated on the typical bottom of the page, however they have made it fit the theme of the issue which audiences would find special.
- Date, issue and price - shown in stereotypical small writing near the logo.
- Tagline - This issue of the magazine does not feature the tagline it almost always includes in every issue. This may be due to the fact a psychological thriller is the focus of the issue so the brand is wanting to show something different and unrecognisable.
- Buzzwords - Not many are used on the front cover (some that are include "plus" and "dream access") however there is a huge amount of exclamatives used on the front cover, with almost every sentence ending with an exclamation mark. This will capture the attention of the audience and will empathise words in their head.
- Banner - The banner is situated in a typical position over the main image. It provides the audience with additional information concerning the featured film inception. First of all it uses star power by identifying it is a film directed by Christopher Nolan who is a hugely famous director. Also it gives the idea of the genre concerned by mentioning two extremely successful franchises and calls them a mix of both but "on steroids!". This to the audience would be a huge incentive to but the magazine and discover more about the featured movie.
- Film logo - The film logo features on the cover is that same as that features on the marketing, this makes the brand easily identifiable to an audience who have seen posters and advertising and also will be beneficial to the magazine as those who have seen this in the past will be more inclined to buy the product.
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