Evaluation- What have you learnt from your audience feedback?

Questionnaires:
We decided to create some questionnaires in order to gain some feedback for our main product. We gave them out and asked individuals to write honestly able their thoughts in order to make any changes if there needed to be any. We noticed that a common theme between the questionnaires seems to be in two places: the lighting and the need for more effects. After receiving these criticisms we decided to get back to editing and make some changes. These changes included making a scene with Detective Marshall more clear by using a tool in premier pro as although we wanted to fit with the thriller convention theme of low-key lighting, we still needed to make sure the quality was there. We also added a blur and slow-motion effect in our trailer which we saw when watching the trailer 'before i go to sleep'. 
















































































Verbal Feedback: 
We were able to take feedback from the class at a certain points throughout our experience, and we took this feedback on board as there were people in the class that had developed their own trailers and had been involved in helping others for years. The most common pieces of positive feedback were:

• A nice range of shots used
• A clear storyline followed that relates to the thriller genre
• Editing was seen to be of good quality - no overlapping sound or crackling audio
• A great range of props used 

And the negatives included:

• Additional effects should be used
• Improved sound in the opening
• Reordering of shots and shorter shots to make it more bewildering like many thriller trailers
• Faster pace

We decided from this to re-film the opening of our trailer as there was no way to get around the poor audio and background noises that were in the first draft. After re-filming this we were given verbal feedback that it was much more improves and was of a higher quality. We also adjusted the shots so they were shorter and could be placed at multiple parts of the trailer - most specifically the graveyard scene.

Social Media Feedback:

We created an instagram page to gather audience opinion for our product as we believed it could reach out to many more people than we could usually get. Here are some images from the page:

  

Overall we were pleased with the feedback that was gathered from the instagram page and took some on board and made changes seen above in this post.

Ancillary Product Feedback:

For my movie poster the only negative feedback i received was that the credit scroll did not look authentic enough, and that the original red was too neon and did not give the connotations of blood and fear. Because of this i found a way in which i could place the letters of the text closer together on photoshop which gave it a more authentic feel, and i chose a darker toned red for the final draft seen above.

For my magazine front cover the only piece of negative feedback i received was that there were no secondary images on the cover. Because of this I asked someone in the class to send me a still from their trailer called 'Raptus' so that I could include it in the side of the magazine cover.